Author Interviews
2:30 pm
Sun October 23, 2011

Products R Us: Are We 'Brandwashed'?

Martin Lindstrom writes that Whole Foods places flowers by the store's entrance "to 'prime' us to think of freshness the moment we enter the store."

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In an article for Fast Company magazine, Martin Lindstrom writes that Whole Foods places flowers by the store's entrance "to 'prime' us to think of freshness the moment we enter the store."

Justin Sullivan Getty Images

Martin Lindstrom got into the advertising business early on.

"I started up my own ad agency when I was 12 years old," he tells Guy Raz, host of weekend on All Things Considered. "I was a huge fan of Lego, so I built up my own Legoland in the backyard of my mom and dad's garden."

No one showed up on the first day, but Lindstrom persuaded a local ad agency to sponsor him. On the third day, he had 131 visitors.

The only problem? "Visitor number 130 and visitor 131 were the lawyers from Lego suing me."

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World
2:00 pm
Sun October 23, 2011

Tunisians Vote In Free Elections

Tunisians voted Sunday in their country's first free elections — the culmination of a popular uprising that ousted President Zine El-Abidine Ben Ali and touched off the wave of Arab Spring uprisings. Washington Post reporter Leila Fadel offers her insight from the Tunisian capital, Tunis.

Strange News
1:56 pm
Sun October 23, 2011

Was It A Cat I Saw? (Nope: It Was A Palindrome)

The Master Palindromist. "I happen to believe that I can change the world with reversibility," Duncan says.

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Barry Duncan constructs a palindrome in a scene from Michael Rossi's documentary The Master Palindromist. "I happen to believe that I can change the world with reversibility," Duncan says.

Michael Rossi

Originally published on Sun October 23, 2011 6:19 pm

Barry Duncan has an obsession that follows him everywhere he goes. "I see street signs, restaurant menus, objects while I'm walking along, and I'm just reversing them all the time," he tells Guy Raz, host of weekends on All Things Considered.

Duncan is a master palindromist. He creates phrases, sentences, even passages that read the same forward and backward. He's been at it since 1981, when he was working at a bookstore in Philadelphia and stumbled onto a book of wordplay.

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Music Interviews
1:03 pm
Sun October 23, 2011

Jane's Addiction: Breaking With A Turbulent Past

Perry Farrell performs with Jane's Addiction. The reunited band's new album is called The Great Escape Artist.

Kyle Dean Reinford Courtesy of the artist

Jane's Addiction defined the Los Angeles rock scene of the late 1980s, and by the beginning of the next decade, the band had become famous worldwide. But almost as soon as they'd gained the world's attention, Jane's Addiction split up.

Modest reunions have taken place since then. This month, three of the four original members are back with a new album, The Great Escape Artist. Weekends on All Things Considered host Guy Raz, who grew up listening to Jane's Addiction, spoke to the group's leader, Perry Farrell.

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World
12:46 pm
Sun October 23, 2011

Powerful Earthquake Strikes Eastern Turkey

A 7.2-magnitude earthquake struck eastern Turkey on Sunday, collapsing dozens of buildings into piles of twisted steel and chunks of concrete. NPR's Peter Kenyon reports.

Africa
7:14 am
Sun October 23, 2011

Tunisians Wake To Their Very First Election Day

Originally published on Sun October 23, 2011 6:20 pm

Tunisians are voting Sunday in the country's first free and democratic election. The small North African nation was the first to overthrow its dictator last January in a popular movement that soon spread to other authoritarian Arab nations.

Now, analysts say what happens in Tunisia will be key to whether democracy is to take root across the rest of the Arab world.

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Around the Nation
7:00 am
Sun October 23, 2011

'BioBlitz' Sweeps 142 Square Miles For Every Living Thing

Originally published on Sun October 23, 2011 3:30 pm

Transcript

AUDIE CORNISH, host: Look out your window. How long do you think it would take to identify all the living species you see in your backyard? From a giant oak tree or the family dog right down to the microscopic level, thousands of volunteers and scientists tried to do just that on 142 square miles in one day. NPR's Ted Robbins reports on the BioBlitz outside Tucson.

TED ROBBINS: Bert Frost, the chief scientist for the National Park Service looked at the people roaming Saguaro National Park and thought, we're having a treasure hunt.

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Sports
7:00 am
Sun October 23, 2011

Cardinals Take Game 3 With A Bang

Albert Pujols and the St. Louis Cardinals gave a performance for the record books Saturday night in Game 3 of the World Series. They beat the Texas Rangers 16 to 7. NPR's Mike Pesca reports.

Politics
7:00 am
Sun October 23, 2011

Candidates, States Race For Primary Primacy

Iowa voters were getting an earful Saturday at the Iowa Faith and Freedom Coalition forum. Meanwhile, Nevada decided to move back its caucus to Feb. 4. NPR National Political Correspondent Mara Liasson joins host Audie Cornish to look at the week's political news and preview what's ahead for the presidential race.

Economy
7:00 am
Sun October 23, 2011

What's The Supercommittee Up To?

Democratic Rep. Chris Van Hollen of Maryland is a member of the Joint Select Committee on Deficit Reduction, otherwise known as the supercommittee. The group is working on a plan to reduce the deficit by $1.2 trillion over the next 10 years. Host Audie Cornish gets an update from Van Hollen, who played a major role in Vice President Joe Biden's debt talks earlier this year.

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